More than half the U.S. population uses smartphones and apps. And as the appetite for mobile information continues to grow, some Wyoming entrepreneurs are poised to cash in, for the sake of conservation. Wyoming Public Radio's Rebecca Huntington has more.
REBECCA HUNTINGTON: When Story Clark gets into her Prius, she doesn't just start her engine. She also revs up a new mobile app that she's developed with her business partner Madi Quissek.
STORY CLARK: So I'm hooking it up. It's TravelStorysGPS. The app is hands-free. And we're going to get going right now.